to: WRD 202 Students
from: Professor
subject: Assignment
#1: Sensitive Memo Case
date: 02/17/2014
You are a manager in a small consulting
firm, Bodhi Associates. Bodhi’s business-casual dress code is fairly specific
(for instance, no jeans, no flip flop shoes, shirts and blouses must have a
collar, etc.) and is posted on the company website, but has not been, up to
now, consistently enforced.
Your director, however, announced in a
meeting that Bodhi managers must begin enforcing the dress code, since
violations have become blatant, especially among younger employees. Your
director is angry because one account manager recently met with an important
client wearing a midriff-revealing blouse, while a salesman, wearing jeans and
a t-shirt, went to lunch with a new client. In both cases, clients complained
about the sloppy appearance of Bodhi employees.
The CEO has asked you to write a memo
informing Associates that, effective immediately, the dress code will be strictly
enforced, and that inappropriately-dressed employees will be sent home to
change, using uncompensated time.
Your task is to write a clear and concise
memo that is appropriate to all Bodhi Associates.
Your memo will be evaluated on how well
you:
- Select and organize information to help you meet your overall purposes most effectively.
- Carefully consider your audience and develop your credibility by using an appropriate tone and presenting a professional image
- Use proper formatting (see p. 62).
- Use clear, concise language, with careful consideration of scope.
Due
Dates: Preliminary
draft due Feb. 19 (posted in Mod. 2 discussion board). Final draft due Feb. 20.
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