Why is total customer service so important? What happens if a product or service does not actually meet its perceived performance or customer expectations? How can relationship marketing benefit a company?

At least 200 words

Why is total customer service so important? What happens if a product or service does not actually meet its perceived performance or customer expectations? How can relationship marketing benefit a company?

At least 200 words

Explain whether you would test market the following newly developed products prior to a full-market launch:

• • Blueberry flavored milk
  • Jewelry with smart phone technology
    What are the benefits and risks of performing test marketing to product developers or product managers?

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